Point/Counterpoint – social media

Holly Olszak, Staff Reporter

Social media has taken over our world.

Technology is a natural part of society and without it, everyday tasks would become a lot more difficult. Social media is a large portion of our generation and has incredible benefits for numerous users.

Although it has multiple advantages, many believe it can become a distraction, a form of bullying, or a way to compare themselves to others, which can result in mental health issues.

However, social media is a way to connect with others, create or share personal content, and spread awareness through marketing or advertisements.

Social media connects us with family members, friends, celebrities, companies, etc. It is an outlet for online interaction and can be very useful for long distance communication.

According to statista.com, “The number of worldwide social media users reached 2.34 billion and is expected to grow to some 2.95 billion by 2020.” Social media usage is increasing throughout our world and continues to grow as the years progress.

Instagram, for example, can be used as a form of creative expression. Although it is seen as a place for pictures of models, actors, and celebrities, it can also be used to post art or personal, self-made projects.

According go circaedu.com, “Instagram has doubled its user base to 700 million monthly active users.”

Through sharing, posting, direct messaging, and commenting, it is incredibly easy to keep in contact with family, friends, etc. Social media is an accessible way to communicate, create, and share personal aspects of someone’s life.

Social media also helps businesses market their products or establish consumer growth. By creating an account on numerous platforms, you can build awareness for possible future customers.

“By showing what your business offers and values, you will establish confidence in potential customers,” marketinginsidergroup.com states. By using social media to help market your business, you can improve sales, encourage new patrons, and engage in your audience to help create a trustworthy brand.

Social networking can become a useful tool for users everywhere around the world; whether it is for business marketing, making connections, or sharing creativity, it can be an incredibly helpful source of discovery.

Although some may think it is a distraction or a bad influence, it can be a way to spread awareness, share pictures, build relationships, and much more.

Social media has endless uses for everyone in today’s fast-paced world and is extremely necessary for everyday life.